Good Examples of Digital Creativity and Media Usage including online advertising, web sites and search marketing. Compiled by Dan Calladine, Aegis Media - dan.calladine@aemedia.com All views expressed are my own. This blog currently receives about 150 unique visitors per day, according to Google Analytics. Follow me on twitter - I'm @dancall
Wednesday, August 18, 2010
Casey Spooner's crowdfunding success
Casey Spooner (one half of FischerSpooner) got invited to tour the US with the Scissor Sisters, but couldn't find the cash to cover expenses, so he turned to the crowdsourcing website Kickstarter for help.
He needed $7,000; within one week he got $7,250, by pre-selling packages of albums, T-shirts and tickets to the show and more on the site.
"We got no label, no sponsor, no money, no time!!!!! We can't pull this off! AND here we are moving forward...."
You can see the page here, with the differently priced packages, ranging from $25 to $10,000. (No one's gone for the $10,000 option - DJing at your house - but he's sold two of the $1,000 option - hanging out back-stage).
Now he's after $10,000.
It shows the personal equity of musicians and performers!
Also - lots of other great examples of crowdfunding at the Kickstarter blog

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