This is inspired! To promote the film Unfinished Business, Fox has partnered with Getty's iStock photo library to produce some stock photos, featuring the cast.
Four pics will be released each week, for one week only, free for any one to use for editorial purposes (but you need to create and iStock account to get them without the watermark)
Pretty much guaranteed to go viral too, just as these 'stock photo' tumblrs have shown.
Very creative!
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