Thursday, October 30, 2008

Brilliant Personalised Viral from

I love this - a personalisable video for the MoveOn campaign in the US encouraging citizens to vote on November 4th.

You can personalise it to any name (except it shortens my surname to just 'C' - Calladine is clearly too long for the system).

One of the best bits of political communication I've ever seen.

Update - there's a ticker on the MoveOn site showing the number of videos sent. 8.7m so far, and moving fast!

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