Wednesday, July 04, 2007

Simpsons & JetBlue

I love the way the Simpsons movie is taking over real life things in the run up to the release.

First the takeover of some 7-11s in the US and turning them into Kwik-E-Marts - and now the takeover of the JetBlue airline site:

Really good stuff - found via a trip to the indispensable MovieMarketingMadness

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