Monday, March 31, 2008

Is 'Trucks' the new 'Gorilla'?

On the face of it, yes, this new 'Trucks' ad for Cadbury's Dairy Milk is the follow up to the 'Gorilla' film.

But to me it just doesn't seem as good. Let's let the audience decide - in the first 24 hours this has had about 10,000 views on YouTube (in different versions) - let's see how many it has had after a couple of weeks.

Also, the timing seems a bit unfortunate, with lots of snide comments about the luggage at Heathrow Terminal 5, as seen in this remix

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