Monday, August 02, 2010
Spots vs. Stripes
Spots vs. Stripes is a new initiative from Cadbury.
As part of Cadbury's sponsorship of the the 2012 Olympic and Paralympic Games they've been holding a competition to create a new pocket game to be played by 2 or more people.
Games have been submitted and the final 10, as picked by the judges are on show here. The top 2 games will be sent outro 25,000 people to play.
To add extra depth to the campaign there's a Spots Vs Stripes site, and you sign up to play for Spots or Stripes on Facebook. There is also a series of Spots Vs. Stripes events planned, like this one in London.
Oh - and there's a new ad to support it all too:
Very well done!