Tuesday, May 26, 2009

YouTube is catch-up TV for the world

18 of the top 20 videos for UK users on YouTube this morning are from Britain's Got Talent.

This shows how popular the show is (13m viewers last night apparently), but also how YouTube is effectively catch up TV for the UK, and the world. In fact 8 of the top 20 globally are from Britain's Got Talent, showing how popular the show is overseas, and how people won't wait for the official screening in their own countries.

ITV are still missing out massively. Their official channel, set up belately after the success of Susan Boyle's first audition, has has no entries in the top 20 in the UK (videos are blocked for the UK due to rights issues) and only one entry in the worldwide list.

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