Wednesday, January 28, 2009
Marley Fetch app for Marley & Me
This is one of the most ingenious social networking apps I've seen so far.
Marley Fetch, produced to promote the movie Marley & Me, finds suitable gifts for friends. The app scans friends' stated interests and favourites, and comes up with ideas for presents; after the search Marley the puppy comes back with the item in his mouth, and there is a link to buy it online. It's available for Facebook and MySpace, but so far just displays prices in dollars.
However... It doesn't work very well if the friend has few or no stated interests or favourites. In this case it generally comes back with a recommendation of QOLF ('pronounced Kwalf'), a bizarre game that seems to be a cross between croquet and golf...