Monday, June 27, 2011

Peugeot do 'Touch The Truck' online

Fun stuff from Sweden, for Peugeot.

Players had to stay focussed on the car, performing random tasks that came up, to ensure they were still paying attention.

A much more low-tech version of the Burger King 'Whopper Lust' stunt - had their agency seen the Peugeot work..?

Via Simply Zesty

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