Monday, May 24, 2010
Dr Pepper prank status updates
This is a very clever use of Facebook.
Building on their strapline "What's the worst that could happen", Dr Pepper (in the UK) wants to be able to post random bizarre updates as their fans' statuses.
If you log into the app to let them do this you can win £1,000 - but your friends will see your status as such random statements as:
'Sucked a mate's finger for a pound today'
‘Lost my special blankie. How will I go sleepies?'
Very clever, and a very good way of using Facebook. I'm guessing that the winners will be people who get the most comment, or most bizarre comments or something.
Update - 21st July - Whoops. It seems that this went a bit too far, and Coca Cola have had to apologise and are considering dropping the agency