Friday, May 28, 2010

SureMen 'Mousetrap' World Cup viral

This style of video has been done before, not least by OK Go, but I like the clever twist on the 'Mousetrap' style contraption from SureMen to promote their World Cup sweepstake.

Model maker Andy Gent designed and built it; it takes in objects from many of the countries playing in South Africa this summer. It's very well done.

See more info on the sweepstake here.

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