On 12/12 #dayofthedozens use this barcode buy a dozen Original Glazed dozen get a dozen free https://t.co/a1OknJMxrb pic.twitter.com/MXJqr4zfr4
— krispykreme (@krispykreme) December 7, 2015
As part of Krispy Kreme's #dayofthedozens promotion (happening on 12th December), shoppers can get a dozen free donuts when they buy a dozen, by letting counter staff scan this barcode on their phones - made from an online video
Even though it's a video the pouring graze stays pretty static, so that it can be scanned at the till.
More here
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