Wednesday, January 08, 2020

Amazon Alexa in your car & in your life

Like many people I struggle with the usefulness of smart speakers.  In fact I generally keep mine unplugged.

But it could be a lot more useful if it were able to -

Prompt you to confirm things (synching with your calendar)

Make suggestions

Make payments

& more. 

You can see examples of all of these in this video, and all are features that are coming soon (or maybe here now).

You still need to remember specific commands - for example 'Alexa, how is the traffic on the way to Gary's office?', but it is getting more natural.

Monday, January 06, 2020

Carat's 10 Trends for 2020

Here is our annual trends presentation - looking at what is happening in media and technology, and its implications for our clients and the industry.

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