Tuesday, July 25, 2006

YouTube Overtakes MySpace

YouTube has overtaken MySpace in worldwide daily reach, according to stats from Alexa.

An amazing chart, and an amazing story. I have to say that I visit YouTube far more than I visit MySpace, and ultimately YouTube has a far more universal appeal, being pure entertainment with a global appeal. MySpace's levels have been moving within the same range since April, but over in the far right hand side of the chart YouTube seems to be climbing more steeply than ever.

Link here

Thursday, July 20, 2006

Time Trumpet, Armando Iannucci's New Show

Clips posted online for TimeTrumpet, the new Armando Iannucci show, here

I particularly like this one - No News

This one is obviously a very close relation of this film on YouTube.

More about the show here

New Vimto Site

New site for the very British drink Vimto here. Lots for kids to see and do, including this X-Factor style competition to find the best young joke teller, with regional heats.

Wednesday, July 19, 2006

Popularity of the Volvo Hunt

In the past few weeks I've seen a lot of traffic to this blog thanks to being in the search rankings for Volvo Hunt, the competition with the buried Volvo as treasure.

This chart in Technorati shows the number of bloggers who have picked up on the compeition - it peaked about a month ago, but there are still between 5 and ten posts a day on the subject.

Posts that contain Volvo AND Hunt per day for the last 90 days.
Technorati Chart
Get your own chart!

Note that unforunately this chart will keep on updating ad infinitum.

Tuesday, July 11, 2006

Carlsberg - When you can't tell if an ad is real (pt 2)

Another example of when you can't tell whether an ad is real is this email.

England had just been unceremoniously (& very predicably) dumped out of the World Cup by Portugal, and many thought that Ronaldo had deliberately conspired to get Rooney sent off.

So this email started doing the rounds:

Subject: Fw: BREAKING NEWS Sky Sports - Latest Football News

Live News.......Fifa in doubt over Portugal world cup win against England It's alleged that one of the Portuguese football players failed a drugs test after the match. If this is confirmed as positive, under World Football Federation rules, paragraph 6 sub section 2e, Portugal will forfeit the quarter final match and England will play France in a Semi Final match played at a later date. (scroll down for the full transcript of this report).

...Carlsberg do not send emails, but if they did they would probably be the best emails in the world.

Again... was this ever sent out by Carlsberg (there are other versions this year, including a text, and there were similar examples in 2002 and 2004), or is it user-generated?

Scampi Fries - When you can't tell if an ad is real (pt 1)

User-generated content and spoof ads have made it so that you really can't tell if an ad is 'real' - officially made for a brand any more.

Case one - this piece of film for Scampi Fries.


Woah! Gross! Is this a real ad? Really?

The Best Targeted Ad in The World?

This massive pop up appeared on the homepage of Virgilio.it yesterday (8.8m monthly unique visitors, according to ComScore MediaMetrix).

An animated flash ad, it said 'Azzurren - Campione del Mondo' paid for by Volkswagen.

I'm pretty sure that this is one pop up that none of the visitors would have complained about.

& did you know that VW was the official car of the Italian team? No, neither did I - but I do now!

Wednesday, July 05, 2006

Help FarFar Find Their Lost Lion

FarFar, a Swedish new media agency, won a Gold Cyber Lion at this year's Cannes Advertising Festival, for this campaign for the Swedish Tourist Office.

And then one of them thought it would be a good laugh to bury it in the sand. But like squirrels with their nuts, Tom Eriksen was unable to find it when he went back for it. It's still buried on the vast expanse of the beach of the Palm Beach Casino in Cannes.

Now he's offering $1,000 to get it back. Read the full sorry tale, and see the film they've made about it here. Even though this might sound like it, this is not a scam - it's genuinely lost and they want it back!

Isobar Sponsor GroupPhoto Exhibition at Central Saint Martin's College

Isobar are sponsoring this year's photography graduate show at Central Saint Martin's College of Art and Design.

As part of this we are helping to promote the photographers and their work globally through the GroupPhoto website here.

Artists featured include: Justina Burnett, Fiona Clague, Umberta Genta, Katherine Green, Sally Haworth, Kelly Hill, Emma Horn, Candida Jones, James Kerr, Helen King, Russell Kleyn, Christina Lange, Allan Pollok-Morris, Alessandro Quisi, Johanna Ruebel, Sybil Roskill, Eva Sauret, Tessa Shaw, Rebecca Sherman, Harry Sheward, Sarah Shoughi, Helena Smith, Paddy Sutton, Slawomira Walczak

Visit the site and help to support them!

Tuesday, July 04, 2006

Lynette Webb's Amazing Charts

My colleague Lynette Webb, also at Isobar in London, creates incredibly powerful charts.

Her latest set is a series of cool quotes, each over an appropriate photo. There are 123 so far, but ever growing.

Subjects include:

Online Advertising
Social Networking
UserGenerated Content
& generally the future of all media.

See her set, called 'Online Developments' on Flickr here

Or watch it as a slide show for a real treat!
Related Posts with Thumbnails