Here are two ads which use 3D technology, and the way that you see different things out of different eyes to achieve the 3D effect.
First, for Women's Aid, an ad that raises issues about domestic violence. The full film can't be seen yet, but this gives you an idea. It's going to be shown in cinemas in the UK before 3D screenings of The Hobbit - so people will all have 3D glasses:
Second, Axe (Lynx in the UK) have this ad that uses a more primitive red and green 3D technology. Close your left or right eye to see a different scenario play out:
Tuesday, December 18, 2012
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