Thursday, March 19, 2009

Lego Easter building instructions

I don't know how long Lego have been doing this for, but this is pretty inspired -download instructions to make chickens, lambs and bunnies out of Lego, in honour of Easter. Love it.

1 comment:

Anonymous said...

This is a great example of how brands can 'package a utility' that empowers consumer to opt-in to ongoing brand communication. So much more powerful than most display advertising out there...

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