Pay with WeChat in a department store

WeChat, the Chinese messaging app owned by Tencent, has signed a deal to allow users to pay with the app in China's Wangfujing department store.

According to Beijing News, via Marbridge Daily,

"According to an e-commerce supervisor with Wangfujing Department Store, the cooperation with Tencent will take two forms:

1. Customers will be able to pay for Wangfujing Department Store merchandise using WeChat Pay at checkout counters and some specialty counters;

2. Customers will be able to select and purchase merchandise through the Wangfujing Department Store public account on WeChat, later visiting an in-store specialty counter to pick up merchandise."

I think that we'll look back on this in a couple of years and wonder why it took so long!