New Blance set cameras up to record people walking down a street in New York for several days. Then, during New York Fashion Week, then used the learning from the weeks of observation to identify people who stood out from the crowd - and rewarded them a free pair of shoes.
The streets of NYC are nothing less than exceptional, and AI technology proved it. Find out how: https://t.co/1tlpSdtVsu #BeTheException #NYFW #FreshFoam pic.twitter.com/enoDYDt59w— New Balance (@newbalance) September 12, 2018
I suspect that there may have been human intervention in this (many people in New York can stand out for all sorts of reasons), but it's a great idea.
