Wednesday, July 07, 2010

Twitter Earlybird - sponsored offers


New today is twitter Earlybird - an account that will re-tweet offers from 'select advertisers' (dread phrase!) that they have already posted.

It was only announced 13 hours ago; already the account has 10,000 followers.

I'd love to know the business model behind this - I'd guess that they will charge a flat fee for re-tweeting in the first place, then some sort per click fee for each click that the link gets, and a per follower fee for each follower the client gets as a result of the re-tweet.

More info (not on the business model) here on the official twitter support page.

Very smart.

Also - click here for my post from January 2009 on how to monetise twitter

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