Just as it's convenient for contact lenses, it could also be convenient for other things like cosmetics and toiletries - getting someone to have a regular subscription could make ecommerce more viable, since you reduce the cost of sale per item.
Some more examples -
T-Shirts - Lots, including Ohh Deer, Threadless and Shirtify (which selects your band T-shirts based on your listening on services like Spotify)
Luxury & beauty items - including Not Another Bill (which sends you a mystery item every month for £15 a month), GlossyBox (5 miniature cosmetic items each month for £10), and the US version BirchBox
Kids stuff - Toys - 5 toys every 3 months, none battery-powered. I really like this!
In fact Mashable has a list of 20 of them.
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Another example is manpacks: http://www.manpacks.com - a delivery service for ALL those men essentials: pants, socks, razors etc.
Both meantioned in this great Quora post about the operational hurdles startups face with these types of ecommerce services.
Ah - manpacks - I was trying to think of that one!
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